Manufactures vs. Distributors

To get manufacturer every distributor wants you have to be the distributor every manufacturer wants.

But…. It’s not always about order volume.

The game of purchasing is about understanding what’s realistic, what type of customer you are, and what is and is not negotiable. Then, working towards being a headache free customer.

While manufacturers have their non-negotiable minimums, what they love most are customers that are easy to work with. That means being the filter between them and the customers, business, or managers you’re ordering on behalf of.

Give them what they need and how they need it. Allow them the time it takes to make it and you will become a very cost efficient customer. In exchange, you will often receive amazing service, favorable deals, and occasional perks.

Otherwise… They are spending a lot of unnecessary time with you instead of providing helpful insights. They are guessing about what you want instead of producing your vision. And/or, they are rushing to finish. If you aren’t giving them what they need and the time they need, wouldn’t it be crazy to expect anything different? Wouldn’t it also be crazy for a salesperson to not being trying to close the sale in anyway possible?

Become a great filter so you can be a great customer and get to work with great manufactures.